PRovoke: SABRE Awards Africa 2025 Finalists

FlySafair with We. Communications Recognized Twice for 2025 Africa SABRE Awards

Provoke Media, May 1, 2025

We. Communications' work with FlySafair has landed on the shortlist for the PRovoke Media's Africa SABRE Awards, including recognition for:

  • Proactive comms strategies that shifted media narratives (Crisis/Issues Management category)
  • Smart and compelling promotion strategies that highlight the airline's commitment to South Africa sports (Special Event/Sponsorship category)

The shortlists were selected from over 500 entries from 120 campaigns and evaluated by a jury of industry leaders. Shortlist selections recognize Superior Achievement in Branding, Reputation and Engagement.

Read more...

(Photo courtesy of PRovoke Media)

Explore more

Illustrated image of a handshake | We. Communications

PRovoke: Charting the AI Governance & Responsibility Course

PRovoke SABRE Awards photo | We. Communications

PRovoke: 2024 IN2 SABRE Awards North America Announced

scoot airplane | we. communications

Scoot Takes Flight With We. Communications

Marisa Lalli named as Head of Consumer Sector for North America | We. Communications

We. Communications Appoints Marisa Lalli as Head of Consumer Sector for North America

Dawn Beauparlant on PRWeek Podcast | We. Communications

The PR Week Podcast with Dawn Beauparlant

Illustration of graphs | We. Communications

PRWeek: Greater Expectations Global Comms Report