The latest Brands in Motion study from We. finds that communicators believe they are doing a good job but their audiences don't agree.
PRovoke, Diana Marszalek, May 29, 2025
Communicators overwhelmingly believe they’re doing a good job — but their audiences don’t agree.
That, at least, is a major finding of We.'s latest Brands in Motion study "The World Got More complex. Communications Got More Critical," which found that 81% of communicators believe they’re effectively reaching internal and external audiences — yet only 39% of stakeholders feel their organizations excel at communicating through complexity.
We.'s report finds that the most successful communicators don't avoid complexity—they lead through it and turn disruption into progress. To learn more, download the full report today.
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