Arial image of a forest with a dirt road winding through it | We. Communications

Nia Tero

Nia Tero Bridges the Gap between Global North and South

Background

Nonprofit Nia Tero supports Indigenous Peoples’ work as guardians of our planet’s health and habitability. They knew collaboration could be better. We. lent a hand to strengthen the dialogue and partnership by using the most modern of communications.

The Approach: AI-Powered Insights and Analysis

Using AI-powered tools, We. identified audience segments, verified their authenticity, and listened to organic conversations among these audiences. Analyzing stakeholders’ verbal tendencies, comparing them, and then evaluating Nia Tero’s messaging pointed the organization to ideas for breaking through.

The Impact: Stronger Connection Across Cultures

The audience data set We. created guided Nia Tero in determining the most receptive audience segments. It was also a roadmap for refining approaches to messaging and engagement. And now global north-south conversations at the intersection of climate, biodiversity, and social justice are a little bit easier.

Tags:

North America

No items found.

Creative strategy

Social media engagement

Sustainability

Explore more work

A group of students and teachers in the classroom | We. Communications

Foundations & Nonprofits

Technicians to the Front, Thanks to Gatsby Foundation

Adobe logo on a red sign | We. Communications

Technology

Empowering Creativity with an Interactive Thought Leadership

Two people talking in an office with laptops | We. Communications

Health

Reigniting Investor Interest in Volpara Health

Two people admiring an art exhibit | We. Communications

Converge 45 Revitalizes Community Through the Arts

A group of students and teachers in the classroom | We. Communications

Technicians to the Front, Thanks to Gatsby Foundation

FSC Ambassadors for the Forest logo and owl mascots | We. Communications

How Owls Created a Rapt(or) Audience for FSC

Microsoft quantum chip | We. Communications

Tag

The Unveiling of a New State of Matter: Microsoft's Quantum Breakthrough

Rihanna at a Fenty Beauty event | We. Communications

Tag

Exploring New Norms for Inclusive Beauty With Fenty Beauty in China

vsp mobile clinic - we. communications client vsp vision

Tag

Accelerating Vision Health Equity

Two people admiring an art exhibit | We. Communications

Foundations & Nonprofits

Converge 45 Revitalizes Community Through the Arts

A group of students and teachers in the classroom | We. Communications

Foundations & Nonprofits

Technicians to the Front, Thanks to Gatsby Foundation

FSC Ambassadors for the Forest logo and owl mascots | We. Communications

Foundations & Nonprofits

How Owls Created a Rapt(or) Audience for FSC