Wir verstehen die heutigen Heraus-forderungen

Durch Wandel entsteht Komplexität: Technologien, Menschen, Produkte, Märkte und Denkweisen ändern sich stetig. Unsere eigenen Studien und Analyse gehen in die Tiefe und helfen uns und unseren Kunden, am Zahn der Zeit zu bleiben und zu verstehen, was Menschen wirklich antreibt: ihre Motivationen, ihr Verhalten und die menschlichen Bedürfnisse, die allem zugrunde liegen.

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Brands in motion


Latest release

Die Welt ist komplexer geworden – starke Kommunikation entscheidender denn je.

Je komplexer die Welt,desto entscheidender wird Kommunikation. Unser Report zeigt, warum starkeKommunikation heute ein echter Wettbewerbsvorteil ist – für Marken, die inunsicheren Zeiten Orientierung geben und vorangehen wollen.

Brands in Motion 2025 | We. Communications

Research

A doctor speaking to a patient | We. Communications

Reputation Rules

We.’s latest research reveals the connection between corporate reputation and prescribing decisions.

woman teaching young girl | we. communications adapting to the new ecosystem in the covid-19 era

Adapting to the New Ecosystem in the COVID-19 Era

This report explores insights from India’s development sector leaders about the challenges they faced during COVID-19.

outlined shapes on a green background | we. communications creativity vs. everything

Creativity vs. Everything

We.'s whitepaper Creativity v. Everything explores over-optimization, the “sea of sameness,” and new processes to ensure your brand’s creative approach is future-proof.

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Consciously Speaking

Consciously Speaking stands as a pioneering resource that bridges a critical gap in India's journey toward LGBTQIA+ inclusion.

Perspectives

we. talk AI | we. communications

We. Talk: Artificial Intelligence

The We. Talk | AI series brings together industry leaders to share insights, offer practical advice and discuss what AI really means for communicators.

Why You Should Take Leadership Personally

Building relationships with employees, clients and prospects

Why DEI Will Always be a Priority at We.

For business leaders operating in such an uncertain environment, it’s difficult to know where to focus and what to prioritize.

Running the AI Marathon

How comms leaders can navigate AI's changing landscape.